The year 2020 needs an action hero. Could John McClane be that hero?
Bruce Willis has reprised his role as former cop McClane from the “Die Hard” series for a new installment based on the hit movies.
👀 #DieHardisBack #ad pic.twitter.com/UHn8RSBGP0
— Rumer Willis (@TheRue) October 17, 2020
But it’s not the “Die Hard” you’d expect.
Instead, the teaser was for a new promotion for DieHard car batteries at Advance Auto and a new two-minute “movie" that shows Willis' McClane looking to replace his car’s battery against all odds, Deadline reported.
Willis was joined in the clip by DeVoreaux Sefas White, who was Argyle, the limo driver, in the original “Die Hard” movie.
We successfully kept this a secret until it's official debut today! Yep, I'm back as "Argyle," thrilled to have been reunited with #BruceWillis. Great work from @AdvanceAuto and @DieHardBattery! #DIEHARDISBACK #Argyle #AdvanceAutoParts #DieHardBatteries https://t.co/0KkhScY1oF
— DeVoreauxSefasWhite-Dae (@DaeSefasWhite) October 18, 2020
The spot premiered during the Green Bay versus Tampa Bay game Sunday night, according to The Hollywood Reporter.
Cox Media Group