You can say a lot about the NFL and the way it handles business, but for all the criticism the league endures you cannot say a word about their ability to make money. Roger Goodell gets booed every year at the NFL Draft, and in 2020 he was virtually booed across social media, but the man has kept his job for one reason.
He knows how to make the owners money.
Under Goodell the league has become a multi-billion dollar industry, and is the pioneer of making revenue among all professional sports leagues. With that said, it should come as a shock to no one the league is already putting plans in place to limit the revenue loss they will endure if they decide fans can’t attend games this season due to the coronavirus pandemic.
Slated to lose billions, the NFL has reportedly decided to tarp off the first six to eight rows of the stadium to sell advertisements to sponsors which will be seen on television. This per Ben Fischer of the Sports Buisness Journal:
“NFL teams have been told they’ll be able to sell camera-visible signage to local sponsors for the first time during the ’20 season, sources said, a step one sales executive said would “significantly” defray pandemic-related revenue losses.”
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