Giant Eagle introducing new circular starting in May

PITTSBURGH — Giant Eagle is launching a new weekly circular, the company announced Monday.

The circular will give customers more savings opportunities and competitive pricing, according to a news release from the company.

According to the release, the new circular format will highlight the strongest promotions and display a QR code that will direct customers to the Giant Eagle website to view additional sale items.

“We are committed to putting our customers at the center of everything we do to ensure we provide what is most important to them, and what they want most right now is high-quality products at a good price,” said Brian Ferrier, Senior Vice President of Merchandising for the company. “Our new printed circular will showcase huge savings on some of our most popular items and will provide an opportunity for customers to discover hundreds of additional sale items by scanning the QR code that will be featured on the front page of every circular.”

Customers will receive a print copy mailed directly to their homes each week starting on Tuesday, May 2.

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