National movement using art of hip hop to get African Americans to vote

PITTSBURGH — With Election Day just months away, a national movement is using the art of hip hop to get African Americans to vote.

More specifically the 18- to 40-year-old age group.

“This is not about Republican or Democrat or independent but about what it means to be an American and what it means to be an American is you’re engaged in our democracy,” said Rev. Lennox Yearwood.

Yearwood is the president of the Hip Hop Caucus – well-known for “Respect My Vote,” a non-partisan voter registration and resource movement.

“Engaging young people and people of color and multi-cultural millennial and Gen Z. It’s a critical part to where we feel improved democracy,” Yearwood said.

A number of hip-hop artists have joined the movement and there is room for even more.

“We are calling on our artists in Philadelphia, our artists in Pittsburgh and throughout the state to get engaged,” Yearwood said.

They are driving people to respectmyvote.com. A number of resources are there to help people vote.

“We are going to be doing voter registration as much as we possibly can virtually or if we can do it safely in person,” Yearwood said.

Radio personality Kiki Brown of 107.3 The Beat is also using her music platform to give young black voters the resources they need to vote.

“We need to make sure we equip them with the right resources and the right information so me being a vehicle for that I’m definitely going to do that,” Brown said.

The Hip Hop Caucus has organizations right here in Pittsburgh, like 1 Hood Media, that they have teamed up with to get people to vote.

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