Heinz is set to launch a 120-oz keg of ketchup!
The Super Bowl is recognized as the second-largest food holiday in the United States, with nearly half of consumers reaching for ketchup-friendly foods such as hot dogs and burgers. To meet this high demand, Heinz has introduced the KegChup.
Fans can win a KegChup by participating in a special giveaway on the brand’s Instagram from Jan. 27-29.
If you miss the giveaway, you can visit HeinzKegChup.com to join a list for exclusive access to order the KegChup when it becomes available later this year. The product is expected to launch ahead of the 2026 football season.
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