Pittsburgh Steelers

Steelers franchise worth revealed in latest valuations

NFL Draft Football Art Rooney, founding owner of the Pittsburgh Steelers, speaks before the NFL Prospects Clinic ahead of the NFL football draft Wednesday,April 22, 2026, in Pittsburgh. (AP Photo/Sue Ogrocki) (Sue Ogrocki/AP)

This article originally appeared on SteelersNOW.com.

Sportico released its latest NFL franchise valuations list, and the Pittsburgh Steelers came in at No. 17 with an estimated value of $8.7 billion, a 34-percent increase from $6.51 billion last year.

The Steelers are the most valuable team in the AFC North — ahead of the Cleveland Browns ($8.6 billion), Baltimore Ravens ($8.2 billion) and Cincinnati Bengals ($7.4 billion), who were last in the league.

The Dallas Cowboys were again ranked at No. 1 with an astronomical estimated value of $15.5 billion.

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